Small Business Online Events for January 2016

It’s extremely important to network and to share online events with other small business owners!  Here is a list of some of the events I have been able to put together for January 2016.  Please feel free to comment below with any of your events you would like to add to the list.


The Art & Science of a Great Email
January 6, 2016
This webinar will take you behind the curtain to unveil brand new email engagement insights uncovered by Constant Contact’s data scientists.  Compiled from the analysis of more than 365 million Constant Contact customer emails, these insights will dig deep into the data behind what factors influence subscribers to sign up, open, click and convert.


Online Marketing Seminar
January 7, 2016
Free Q&A webinar.  Join us ONLINE from your home or office computer.  We will give you tips on how to get more phone calls and contacts through your website.


Wolfe’s Rules of Marketing for Entrepreneurs and Innovators
January 7, 2016
From high-visibility, high-impact initiatives such as improving your website, to everyday tasks such as how you answer the telephone or request customer feedback, marketing is interlaced into virtually every aspect of your business. Yet, in the rush to generate sales revenue, many entrepreneurs underestimate its importance, hoping to become the 1-in-a-1000 businesses that take off due to word-of-mouth referrals.


12 Great Mobile Apps that will Grow Your Business in 2016
January 12, 2016
The term “smart phone” hardly begins to describe what can be done on a mobile device these days, especially for small business owners or entrepreneurs. Mobile devices, and the multitude of apps that can be run on them, are now vital tools in the fast-moving, “do-it-all-now” climate that exists in today’s business world.


Social Media, Marketing, and Websites
January 27, 2016
Whether you have a website, a LinkedIn page, or use Facebook, Twitter, Youtube, or Instagram, you are exposing your practice/business to a potential Breach. The avenues of electronic communications are growing and we must grow with it in order to maintain HIPAA compliance and keep the integrity and privacy of patients and their protected health information. In this lesson, policies and procedures will be discussed that will help to ensure a compliant understanding of the usage of social media, marketing efforts and website development.


Credit card surcharging:  What are the stipulations for compliance?
January 27, 2016
The worst thing end-user organizations can do is to have an uninformed reaction to surcharging. It’s important to first look at the big picture as end-users should also educate suppliers about the economics of card acceptance, pointing out the savings possible and other benefits.


Check back at the end of January for February Online Events!  

And don’t forget to connect through LinkedInTwitter, and Google+.


Click on the images below for more details about these really great business books!

Book     Book 2    Book 3


Small Business Start Up Course for Entrepreneurs!!

Course Image


If you are a new small business owner, you must take the time to work this course into your schedule!!!

You can take it at your own pace.  Lots of reading, but very good, helpful information!!!

Download your FREE copy of this course…today!!

Click for Details

Benefits of Hiring a Virtual Assistant



10 Benefits of Hiring a Virtual Assistant:

  • You save yourself money
  • You can use a VA part-time
  • You can use a VA on an as-needed basis
  • You make the schedule every week or month
  • You set the budget weekly or monthly
  • You delegate your business tasks to your VA
  • You can get more accomplished in a business day or week
  • You schedule certain detailed tasks for your VA
  • You improve your revenue for your business
  • You get to spend more time working on your business


Do you need a Virtual Assistant? 

Do you lack Time Management skills?

Do you want a larger ROI?

Don’t fall into the #1 reason people fail:  EXCUSES

  • Get around your excuses
  • We will find a way to help you out…today
  • No more excuses.
  • Get the help you need to build your business
  • Organize your business in 2015
  • Become more efficient and more productive
  • Work less and make more money


Some of my Clients:

  • Doctor
  • Lawyer
  • Fitness Instructor
  • Realtor / Agent
  • Motorcycle Shop Owner
  • Accountant
  • Home Party Consultant
  • Retail Shop Owner
  • Marketing Specialist
  • Home Remodeler
  • Publisher
  • Fundraiser
  • Sales Director
  • Sales Rep
  • Independent Contractor
  • Designer


Helping you Solve your Business Puzzle
What YOU want:

  • To decrease your work stress
  • To decrease your paperwork load
  • To get organized
  • To increase your revenue
  • To get new customers to know, like, and trust your business
  • To spend more time focusing on your business relationships
  • To save money
  • To save time
  • To work on a budget
  • To get help to accomplish your tasks

What I want:

  • To decrease your work stress
  • To decrease your paperwork load
  • To help keep you organized
  • To increase your revenue
  • To get new customers to know, like, and trust your business
  • To give you more time to focus on business relationships
  • To save you money
  • To save you time
  • To work with your budget
  • To help you accomplish your tasks
  • To deliver an EXPERIENCE to you
  • To listen to your needs and wants
  • To understand your business
  • To support your business


Interested in comparing costs of a VA verses an in-house employee?  Compare HERE


Consider viewing my list of services, to see how I am be able to assist you with your business.

Small Signature

Increase your website traffic!!!


Are you a small business owner, and want to increase your website traffic?

What about trying to get your name out there?

Need to tell others about your blog or your social media pages?

…if so…then…

Be a part of the SMALL BUSINESS NEWS…and advertise on this blog!!!

Advertising rates are $50 per month, which covers the following:

1.  Two (bi-weekly) blog posts to promote your business
2.  Promotion of all your posts through social media (Facebook, Twitter, Google+, and LinkedIn)
3.  A link on the RESOURCES page
4.  Business featured on the side bar of this website

To learn more about advertising on SMALL BUSINESS NEWS, click HERE.

We would LOVE to have you be a part of SMALL BUSINESS NEWS!!!

Contact me for further details.

Elizabeth Debol
Virtual Assistant

5 Ways Your Small Business Can Beat the Summer Slump

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It’s the dog days of summer, and your small business might be starting to feel like a ghost town. Everybody seems to be working shorter days, or on vacation, or just not ready to shift gears from browsing to buying. You may be thinking of throwing in the towel, but your business doesn’t have to suffer from a summer slowdown.

While you can’t expect people to stop taking summer vacations, there are plenty of things you can do to give your small business a summer boost in unexpected ways. At the least, these tips will help you build a stronger foundation for when business shifts back to normal after the nice weather ends.

1.  Put a Shine on Your Social Media Accounts

2.  Get Creative with Your Campaigns

3.  Meet New People (And Learn Stuff, Too)

4.  Reconnect With Your Customers Through a New (Or Improved) Newsletter

5.  Head for the Hills (Or the Beach, or the Park)

Read full article HERE

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I loved this article, which is why I wanted to share it with you.  My business also hits a summer slump every year, and I do implement most of these 5 steps to boost my business for the fall, and they do work.  Here are a few things that might help!

For #1, consider using Canva to create some really great social media images/backgrounds.  I use it for just about everything!

For #2, using MailChimp will allow you to easily get some great campaigns out there, and you can even automate them for ease in the busy months.

For #3, consider visiting Meetup to find some local meetings that will benefit your business and keep you engaged.

For #4, this great article will give you 5 ways to improve your email newsletters.

For #5, this neat little website that will help you locate some beaches near you.


Don’t be afraid to get creative, or to take some time to relax!  Pick up a new book and educate yourself in something new that could benefit your business! There are always opportunities to learn and to use it as an asset to your business!  Small business owners never quit working, but it doesn’t have to be hard work all the time!

Virtual Assistant

Should you start a business blog?

When I chat with potential clients for the first time, I get as much information about their business and why they contacted me in the first place.  They ask me questions and I ask them questions.  One of my questions is “Do you blog?”  90% of them say “No, but I would love to start.”  Yes, it’s a very time consuming task.  Yes, it takes some thought on your part.  Yes, it can be frustrating.  No, it’s not impossible.  No, it’s not expensive.  No, it’s not useless.  So why should you start a business blog?  What’s the purpose of it? Can it help your business?


Here is an article called  5 Reasons Blogging is Important to Your Business   By

In short, here are the 5 reasons she gives you:

1)  Provides Cheap Customer Acquisition

2)  Increases Website Traffic and Subscribers

3)  Increases Sales

4)  Builds Brand Awareness

5)  Educates Visitors and Customers


Most people think that a blog is just an article that somebody put together that is ALL about their business.  But this isn’t true.  There is MUCH more that can be taken from a blog.  And much that you can GIVE to your audience from YOUR blog.

Let’s look at reason #1.  Like I already said, it’s NOT expensive.  You can start a free blog on or and not spend a dime.  Publish it and people WILL see it.  You will be amazed at how it gets around.  You can add a hyperlink to your signature so when you email anybody, they can visit your blog.  You can add it to your website for visitors to view.  You can promote it on social media.  Don’t pay for expensive advertising.   Think about all those times you sent out a direct mail, spending hundreds of dollars, maybe receiving a couple replies.  Your blog can bring your business to your target audience.  It’s really that easy!

Let’s look at reason #2:  Your blog will increase website traffic because if readers are interested in what you have to say, they will follow you to your website or to social media.  They will subscribe so they can get more valuable information from you.  They will come back for more updates and more deals (or whatever you decide to blog about).  They may even take action on your website and contact you or purchase from you.  That is huge!

Let’s look at reason #3:  This ties into reason #2.  It can increase sales.  People want knowledge about a business.  They want to know how YOUR business can help them.  They want to know, like, and trust you before sealing the deal.  So by writing about your business and what you can do for others, people will eventually purchase from you!  But you have to provide VALUABLE information.  People want to see AMAZING content..helpful information…useful tips and ideas…they need to take something away with them after reading your blog!

Let’s look at reason #4:  When you blog about your business, you are building your brand awareness.  You are spreading the word about what you have to offer, and how you can offer it.  You can differentiate yourself from others in your industry by providing your expertise and sharing it with your audience.  People LOVE that!!!

Let’s look at reason #5:  This ties into reason #4.  By sharing your business, you are educating visitors and customers about your industry.  You are providing insight about things they may not have otherwise known about.  Share all you can about your business.  It’s a great way to advertise and educate at the same time!


Your blog is a great way to give others ideas, tips, knowledge, and insight about your business.  It’s an avenue to spread the word about what you can offer, how you can offer it, and why people should hire you or purchase from you.  It’s a way to express yourself, share your personality, and share your business with others.  Don’t be afraid of it.  Don’t “forget” to blog.  Don’t put it off.  Start it NOW.

Some things you can add to your blog:

  • Links to your websites
  • Links to your social media sites
  • Images of products
  • Affiliate links
  • Your Twitter feed
  • Your Facebook feed
  • Your About.Me page
  • Your contact information
  • and so, so much more

Start today!  Share your expertise with others.  Don’t be afraid.  It could make a difference in your business…for the better!!

If you are interested in blogging, but want to know more about it, consider registering for my March FREE Book Giveaway.

Just visit the homepage of my website and fill out the form.

I am going to contact the winner on March 15.  This book could be yours…FREE

Blogging Book

And please know that if you need some assistance starting your blog, I am always here to help!!!

Thanks for reading!!!

Elizabeth Debol
Virtual Assistant