How Referrals Can Work for YOUR Business!!

5

 

In an effort to jump-start small businesses – and remind them of the power of a single referral – John Jantsch (author of Duct Tape Marketing) launched Make a Referral Week in March of 2009. The goal of the event was simple: To provide 1,000 referrals to 1,000 deserving small businesses across the country.

Referral based businesses can either take a passive role or an active role in generating referrals. Those that take a passive role, create satisfied customers and spend their marketing time and dollars trying to get their message in front of as many potential customers as possible, then they are relegated to waiting and hoping that the phone rings.

Those that take an active role, do things a little differently.

1. Give awesome service that creates ‘raving fans’ instead of just satisfied customers. The only reason people talk about a service or product is because it was extremely good or extremely bad – make yours exceptional.

2. Make sure you thank your customers and ask them to tell your friends about you. Think back to the last time you were personally thanked for your business. It doesn’t happen often, so when it does we remember it.

3. Let your customers know up front that you will be asking for referrals later on. Don’t hit them cold – let them know that you are a referral based business and give them the chance to think about whom they want to refer.

4. Making giving a few referrals a condition of doing business with you. If you really want a business that runs on referrals than make it a rule that for people to do business with you, they have to give you referrals.

5. Ask for a referral when people buy from you (or even when they don’t). During the sale customers’ emotions are running high and they are happiest to give them. When customers don’t buy they usually feel a little awkward, and may feel obliged to help you out in a situation like this because they have just said ‘no’ to making a purchase from you.

PJ's PicActionCoach-logo


 

YOUR CHALLENGE THIS WEEK:  Consider your business approach to referrals and make the commitment to take an active strategy. And remember givers gain.

If you would like further information or you have any questions about this blog, you can email me at pjweiland@actioncoach.com or call 847-739-3079.

For your complimentary business coaching session visit www.bestchicagobusinesscoach.com. To register for our complimentary workshop, 6 Steps to a Great Business, visit www.workingonthebusiness.com.  Let’s work together to help your business grow.

Advertisements

Online Business Events for February 2016

13

UPCOMING EVENTS FOR FEBRUARY 2016

How to Use Offline and Online Networking to Grow your Business
February 2, 2016
Learn how to develop a networking strategy, where the best places to network are, how to perfect your introductions, and more!

Financials for Non-Financial Small Business Owners
February 9, 2016
Understanding your company’s financial statements is fundamental for business success, but often business owners find themselves baffled by income statements, balance sheets, and cash flow forecasts.

Top 5 Ways SCORE Can Help You Launch & Grow Your Business
February 9, 2016
Find out what SCORE can do for you and your business!

Assess Your Business:  Introduction to GrowthWheel Tools
February 11, 2016
This webinar series introduces business owners to the GrowthWheel toolkit while working with a certified business advisor.

GrowthWheel Tool:  Improve Cashflow
February 17, 2016
This webinar identifies to cash flow challenges and tools to determine whether your problems are due to profitability or timing.

Social Media Timesavers
February 17, 2016
Find time to save time with advanced social media tips & tricks! Managing social media activity can be daunting to time-starved business and non-profit owners who cannot afford to live on social media all day nor ignore it. Luckily, there are tools out there designed for people like you in mind!

Boost Your Bottom Line: The Credit Issue
February 18, 2016
The Credit Issue Personal Credit is impacted by each financial decision you make.  Come learn about it from a financial literacy educator.

Ask the CPA:  Tax Advice for Small Businesses
February 18, 2016
Join us for this timely SCORE LIVE Webinar when we’ll be answering your questions regarding tax preparations for small businesses!

Advanced Exporting – Live Webinar
February 25, 2016
This webinar is for the Advanced Global Operational or Sales Professional.  Learn invaluable tips on how to successfully manage key export challenges.

ONGOING EVENTS or PAST WEBINARS

U.S Small Business Administration:  Click HERE for Webinars

IRS:  Click HERE for Webinars

American Management Association:  Click HERE for Webinars

RESOURCES for Small Business

SBA Loans and Grants:  Click HERE 

Women-Owned Business Grants:  Click HERE 

Federal Grants for Small Business:  Click HERE 

Legal Concerns for Small Business:  Click HERE 

Legal Assistance for Small Business:  Click HERE 

Click HERE for updated information

cropped-bvs.png

Small Business Online Events for January 2016

It’s extremely important to network and to share online events with other small business owners!  Here is a list of some of the events I have been able to put together for January 2016.  Please feel free to comment below with any of your events you would like to add to the list.

 

The Art & Science of a Great Email
January 6, 2016
This webinar will take you behind the curtain to unveil brand new email engagement insights uncovered by Constant Contact’s data scientists.  Compiled from the analysis of more than 365 million Constant Contact customer emails, these insights will dig deep into the data behind what factors influence subscribers to sign up, open, click and convert.

 

Online Marketing Seminar
January 7, 2016
Free Q&A webinar.  Join us ONLINE from your home or office computer.  We will give you tips on how to get more phone calls and contacts through your website.

 

Wolfe’s Rules of Marketing for Entrepreneurs and Innovators
January 7, 2016
From high-visibility, high-impact initiatives such as improving your website, to everyday tasks such as how you answer the telephone or request customer feedback, marketing is interlaced into virtually every aspect of your business. Yet, in the rush to generate sales revenue, many entrepreneurs underestimate its importance, hoping to become the 1-in-a-1000 businesses that take off due to word-of-mouth referrals.

 

12 Great Mobile Apps that will Grow Your Business in 2016
January 12, 2016
The term “smart phone” hardly begins to describe what can be done on a mobile device these days, especially for small business owners or entrepreneurs. Mobile devices, and the multitude of apps that can be run on them, are now vital tools in the fast-moving, “do-it-all-now” climate that exists in today’s business world.

 

Social Media, Marketing, and Websites
January 27, 2016
Whether you have a website, a LinkedIn page, or use Facebook, Twitter, Youtube, or Instagram, you are exposing your practice/business to a potential Breach. The avenues of electronic communications are growing and we must grow with it in order to maintain HIPAA compliance and keep the integrity and privacy of patients and their protected health information. In this lesson, policies and procedures will be discussed that will help to ensure a compliant understanding of the usage of social media, marketing efforts and website development.

 

Credit card surcharging:  What are the stipulations for compliance?
January 27, 2016
The worst thing end-user organizations can do is to have an uninformed reaction to surcharging. It’s important to first look at the big picture as end-users should also educate suppliers about the economics of card acceptance, pointing out the savings possible and other benefits.

 

Check back at the end of January for February Online Events!  

And don’t forget to connect through LinkedInTwitter, and Google+.

 

Click on the images below for more details about these really great business books!

Book     Book 2    Book 3

Benefits of Hiring a Virtual Assistant

cropped-va-pic-1-2.jpg

 

10 Benefits of Hiring a Virtual Assistant:

  • You save yourself money
  • You can use a VA part-time
  • You can use a VA on an as-needed basis
  • You make the schedule every week or month
  • You set the budget weekly or monthly
  • You delegate your business tasks to your VA
  • You can get more accomplished in a business day or week
  • You schedule certain detailed tasks for your VA
  • You improve your revenue for your business
  • You get to spend more time working on your business

 

Do you need a Virtual Assistant? 

Do you lack Time Management skills?

Do you want a larger ROI?

Don’t fall into the #1 reason people fail:  EXCUSES

  • Get around your excuses
  • We will find a way to help you out…today
  • No more excuses.
  • Get the help you need to build your business
  • Organize your business in 2015
  • Become more efficient and more productive
  • Work less and make more money

 

Some of my Clients:

  • Doctor
  • Lawyer
  • Fitness Instructor
  • Realtor / Agent
  • Motorcycle Shop Owner
  • Accountant
  • Home Party Consultant
  • Retail Shop Owner
  • Marketing Specialist
  • Home Remodeler
  • Publisher
  • Fundraiser
  • Sales Director
  • Sales Rep
  • Independent Contractor
  • Designer

 

Helping you Solve your Business Puzzle
What YOU want:

  • To decrease your work stress
  • To decrease your paperwork load
  • To get organized
  • To increase your revenue
  • To get new customers to know, like, and trust your business
  • To spend more time focusing on your business relationships
  • To save money
  • To save time
  • To work on a budget
  • To get help to accomplish your tasks

What I want:

  • To decrease your work stress
  • To decrease your paperwork load
  • To help keep you organized
  • To increase your revenue
  • To get new customers to know, like, and trust your business
  • To give you more time to focus on business relationships
  • To save you money
  • To save you time
  • To work with your budget
  • To help you accomplish your tasks
  • To deliver an EXPERIENCE to you
  • To listen to your needs and wants
  • To understand your business
  • To support your business

  

Interested in comparing costs of a VA verses an in-house employee?  Compare HERE

cropped-bvs.png

Consider viewing my list of services, to see how I am be able to assist you with your business.

Small Signature

Increase your website traffic!!!

blog

Are you a small business owner, and want to increase your website traffic?

What about trying to get your name out there?

Need to tell others about your blog or your social media pages?

…if so…then…

Be a part of the SMALL BUSINESS NEWS…and advertise on this blog!!!

Advertising rates are $50 per month, which covers the following:

1.  Two (bi-weekly) blog posts to promote your business
2.  Promotion of all your posts through social media (Facebook, Twitter, Google+, and LinkedIn)
3.  A link on the RESOURCES page
4.  Business featured on the side bar of this website

To learn more about advertising on SMALL BUSINESS NEWS, click HERE.

We would LOVE to have you be a part of SMALL BUSINESS NEWS!!!

Contact me for further details.

Elizabeth Debol
Virtual Assistant
elizabethdebol@live.com
www.BusinessVirtualServices.com

5 Ways Your Small Business Can Beat the Summer Slump

beach 3

It’s the dog days of summer, and your small business might be starting to feel like a ghost town. Everybody seems to be working shorter days, or on vacation, or just not ready to shift gears from browsing to buying. You may be thinking of throwing in the towel, but your business doesn’t have to suffer from a summer slowdown.

While you can’t expect people to stop taking summer vacations, there are plenty of things you can do to give your small business a summer boost in unexpected ways. At the least, these tips will help you build a stronger foundation for when business shifts back to normal after the nice weather ends.

1.  Put a Shine on Your Social Media Accounts

2.  Get Creative with Your Campaigns

3.  Meet New People (And Learn Stuff, Too)

4.  Reconnect With Your Customers Through a New (Or Improved) Newsletter

5.  Head for the Hills (Or the Beach, or the Park)

Read full article HERE

beach 2

 

I loved this article, which is why I wanted to share it with you.  My business also hits a summer slump every year, and I do implement most of these 5 steps to boost my business for the fall, and they do work.  Here are a few things that might help!

For #1, consider using Canva to create some really great social media images/backgrounds.  I use it for just about everything!

For #2, using MailChimp will allow you to easily get some great campaigns out there, and you can even automate them for ease in the busy months.

For #3, consider visiting Meetup to find some local meetings that will benefit your business and keep you engaged.

For #4, this great article will give you 5 ways to improve your email newsletters.

For #5, this neat little website that will help you locate some beaches near you.

Beach

Don’t be afraid to get creative, or to take some time to relax!  Pick up a new book and educate yourself in something new that could benefit your business! There are always opportunities to learn and to use it as an asset to your business!  Small business owners never quit working, but it doesn’t have to be hard work all the time!

Elizabeth 
Virtual Assistant
www.BusinessVirtualServices.com

Support for your Direct Sales Business

I am always getting emails from new and experienced direct sales reps.  I already work with several of them, as I think it’s important for them to have as much support as possible.  Being a direct sales rep isn’t as easy as some may think.  I, myself, have been a rep for Avon, Clever Container, Mary Kay, Creative Memories, and probably others I cannot remember.  I tried out the direct sales business many years ago, when my kids were babies.  It just must not have been the best time in my life to start a business, because I bombed at them all!!!  No joke!!!  I couldn’t get sales or grow my team.  It really was horrible.  But, to my defense, there wasn’t social media and online networking like there is today.  I didn’t have a website or blog or anything to really help my business, except word of mouth, family, friends, and sending out emails.  It’s so totally different today!

The direct sales reps I know, and work with, are so extremely motivated.  They really, really, work hard at what they do.  They network all over, in person at malls and businesses, at meetup.com gatherings, at business meetings, at coffee shops, at vendor shows, in the grocery store…pretty much anywhere they go.  They all grow their businesses and gain customers from social media and their business websites.  It’s amazing to see what kind of support they have.  But, they too, can get so overwhelmed.  These professional individuals are people oriented.  They love people and making face-to-face connections, showing others products and making relationships.  They don’t want to work at a desk sending email campaigns, ordering products, creating flyers, or even following up with emails.  They want to be out there…networking…making money and lasting relationships with their clients!!
If you are an overwhelmed direct sales rep and you need to spend more time networking and taking control of your business, then perhaps it’s time to let somebody else do the back office work, or “dirty” work, if you will.  We all need to step back for a short time and find our creative side.  It’s just what we need from time to time.  If you are a direct selling superstar, then keep shining!!!  Do what you do best!!!  And leave the rest to somebody else.

What is your direct sales business?  Comment below by sharing your strengths and weaknesses.  

Consider visiting www.MyDirectSalesBiz.weebly.com to learn about direct sales support.

You are a direct selling superstar…keep working your business the way only YOU know how to.  It will continue to grow and you will succeed!

This is a great resource for direct sales reps:

Order Here on Amazon

 

Elizabeth Debol
Virtual Assistant
edebol@live.com
248-767-8123
www.BusinessVirtualServices.com